Into The Blue is first and foremost a fresh take on a classic denim line. Secondly, it is an ambitious initiative to engage in conscious production lines and establish more transparent supply chains. 90% less water usage. Re-used cotton. 1€ donated to charity for each pair of jeans sold.

Woodbird remains committed to act. Yet, we realise that garment production is inherently a part of the environmental crisis we currently face. We believe that transparency, high quality standards and conscious alternatives to traditional methods will incrementally raise the bar of the accountable industry we operate within. 

Taking responsibility is no longer a choice, it is a non negotiable condition.